SIGNAGE
External and internal signage is crucial in creating and maintaining a consistent brand experience that our customers know and love.
WINDOWS
DAMN FINE COFFEE
At least one window should contain our tagline – reverse cut in white vinyl. This message is always centred and sized in relation to the width and height of the window.
PANELS + FASCIA
Panels + Fascia
Both our full wordmark and logo should be integrated where possible. Our wordmark can be left or right aligned or centred. Our full wordmark “92 DEGREES COFFEE” should be prioritised over our graphic logo. Externally, all white elements should be white perspex or painted white.
ENTRANCES
Above Doors
If our full wordmark has been used on a fascia panel, we can use our graphic logo above the entrance – and vice versa. If applied to glass, this signage should be black and white reverse cut vinyl. Externally, all white elements should be white perspex.
IN ACTION
